Addressed For Success: The Gundir Podcast
Episode #37: Avoid "Mail Fail" And The Common Mistakes in Direct Mail
Feb 27, 2024 ยท 3:51
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Description
Welcome to "Addressed For Success: The Gundir Podcast," your trusted resource for all things related to direct mail. Brought to you by Gundir, industry leaders in direct mail marketing, our podcast is here to take the mystery out of direct mail. Each episode serves up insightful discussions on direct mail strategies, the latest trends, and testing methods, peppered with a healthy dose of engaging agency topics. We promise not only to inform but also entertain. Whether you're just starting with direct mail or you're a seasoned expert, we have something for everyone. So, why wait? Subscribe to "Addressed For Success: The Gundir Podcast," and let's dive into the exciting world of direct mail together! Notice to Listeners: The voices in our podcast, including host and guest voices, are created using artificial intelligence technology. Each AI voice is based on the consent of the individual it represents, ensuring ethical use of their digital likeness. This innovative approach allows us to deliver content in a unique and engaging manner. Thank you for tuning in and being part of our journey.
Show Notes
In the latest episode of "Addressed For Success: The Gunderson Direct Podcast," join us as Jeff Tarran takes the helm to navigate the tricky waters of direct mail campaigns. Jeff dives deep into the eight cardinal mistakes that could derail your direct mail efforts and provides invaluable insights on steering clear of them for assured success. From setting realistic expectations to understanding the importance of data tracking and creative testing, Jeff outlines a strategic approach to mastering direct mail marketing. Learn about Gunderson Direct's innovative Leap & Repeat process, designed to optimize your direct mail program for long-term wins. If you're embarking on a direct mail journey or seeking to refine your existing efforts, this episode is your compass to navigating success in the direct mail domain.