Addressed For Success: The Gundir Podcast
Episode #63: Direct mail and suppression
Jul 16, 2024 · 3:32
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Description
Welcome to "Addressed For Success: The Gundir Podcast," your trusted resource for all things related to direct mail. Brought to you by Gundir, industry leaders in direct mail marketing, our podcast is here to take the mystery out of direct mail. Each episode serves up insightful discussions on direct mail strategies, the latest trends, and testing methods, peppered with a healthy dose of engaging agency topics. We promise not only to inform but also entertain. Whether you're just starting with direct mail or you're a seasoned expert, we have something for everyone. So, why wait? Subscribe to "Addressed For Success: The Gundir Podcast," and let's dive into the exciting world of direct mail together! Notice to Listeners: The voices in our podcast, including host and guest voices, are created using artificial intelligence technology. Each AI voice is based on the consent of the individual it represents, ensuring ethical use of their digital likeness. This innovative approach allows us to deliver content in a unique and engaging manner. Thank you for tuning in and being part of our journey.
Show Notes
In this episode of "Addressed For Success: The Gundir Podcast," Jeff Tarran explains why suppression files are crucial for any direct mail campaign. Learn who should be included in your suppression list and why privacy laws make this practice more important than ever. Jeff shares real-world examples and expert tips to help you save money and improve your campaign results. ► To read the related blog article, visit: https://gundir.com/resource/direct-mail-and-suppression/ ► To get started with direct mail, visit: gundir.com