Addressed For Success: The Gundir Podcast
Episode #17: Direct Mail Myths Debunked!
Nov 14, 2023 · 3:02
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Description
Welcome to "Addressed For Success: The Gundir Podcast," your trusted resource for all things related to direct mail. Brought to you by Gundir, industry leaders in direct mail marketing, our podcast is here to take the mystery out of direct mail. Each episode serves up insightful discussions on direct mail strategies, the latest trends, and testing methods, peppered with a healthy dose of engaging agency topics. We promise not only to inform but also entertain. Whether you're just starting with direct mail or you're a seasoned expert, we have something for everyone. So, why wait? Subscribe to "Addressed For Success: The Gundir Podcast," and let's dive into the exciting world of direct mail together! Notice to Listeners: The voices in our podcast, including host and guest voices, are created using artificial intelligence technology. Each AI voice is based on the consent of the individual it represents, ensuring ethical use of their digital likeness. This innovative approach allows us to deliver content in a unique and engaging manner. Thank you for tuning in and being part of our journey.
Show Notes
Join Lindsay Weisgerber, VP and Director of Account Services, in the latest episode of 'Addressed For Success: The Gunderson Direct Podcast.' In this insightful discussion, Mike Gunderson delves into the resurgence of direct mail, highlighting its effectiveness, high response rates, and affordability. Discover why direct mail is a refreshing alternative to digital fatigue, debunking common myths about its cost and readership. Uncover the truth about consumer trust, as direct mail outperforms digital channels in decision-making. Whether you're a marketing novice or seasoned pro, learn how to navigate the simplicity of implementing direct mail campaigns and unlock the impressive return on investment it offers. Subscribe now for more in-depth explorations into the dynamic world of direct mail marketing!