Creative Liberation in the Age of Collective Intelligence w/ Jenny Nicholson

About The Episode

November 22, 2024

Oskar Serrander

Meet Jenny Nicholson - AI pioneer, creative provocateur, and self-proclaimed "AI psychologist." After spending 20 years in traditional advertising, Jenny now pushes the boundaries of what's possible with large language models and artificial intelligence. But not in the way you might expect.

In this episode of Makes You Wonder, Jenny shares a radically optimistic and deeply human perspective on AI. Rather than viewing AI as a threat to creativity, she sees it as collective intelligence - a tool that allows us to tap into the patterns of human knowledge and expression in entirely new ways.

We explore:

  • Why treating AI as a "human simulator" rather than a tool changes everything
  • How being more authentically human becomes your superpower in an AI world
  • Why the "ideas are cheap" mantra is being turned on its head
  • The difference between using AI and being an end user
  • How creatives can "surf the wave" of AI rather than watch from the shore
  • Why art history majors might be better equipped for AI than computer scientists
  • The importance of play and experimentation in shaping the future of creativity

From building existential crisis vending machines to creating quantum digital magpies, Jenny demonstrates how AI can amplify rather than replace human creativity. This conversation isn't about AI taking jobs - it's about how creative humans can harness collective intelligence to bring more ideas to life.

Whether you're a creative professional nervous about AI's impact on your industry, or simply curious about a more optimistic view of our technological future, this episode offers a fresh perspective on what it means to be creative in the age of AI.

Makes you Wonder

Welcome to Makes You Wonder, the podcast that explores the landscape of human creativity and how it's being transformed before our very eyes.

Each week, our host Oskar Serrander talks with artists, creators, and entrepreneurs from various fields, uncovering how they form new ideas that contribute to human progress. In an era where AI is rapidly influencing every aspect of society, Makes You Wonder examines the relationship between human creativity and artificial intelligence, exploring the goods, the bads and everything in-between.

With over 20 years of experience in the audio industry, Oskar's journey from student radio to platforms like Spotify, iHeart, and Acast has been fueled by a deep passion for creative content. Despite his success, he has always yearned to recapture the creative spark that first drew him to audio. In other words, this podcast has been a long time coming.

Join us as we explore the essence of creativity and its role in shaping our world. Follow us on Spotify, iHeart and Acast to ensure you never miss an episode.

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